Delhi School of Business

By Vivekananda Institute of Professional Studies-TC

NBA Accredited , Equivalence to MBA by AIU

MBA College in Delhi

MEET THE TORCHBEARERS OF YOUR SUCCESS

The expertise and experience of every DSB faculty member is directed towards your uncompromised progress.

Prof. (Dr.) Ruchika Sharma

Dr. Ruchika is an academician and researcher in the area of Marketing and Human Resource, holding a Ph.D. from Birla Institute of Technology, Mesra, Ranchi. She holds a gold medal in MBA and has received a special category award for being an ‘Exemplary Performer’. In 2023, she completed a course on ‘Digital Marketing and Analytics’ from the Indian School of Business. With more than 13 years of experience in teaching and research, her interests span consumer behavior, digital marketing, sustainability, services marketing, employer branding and tourism marketing.

She has published more than 20 research papers in various international journals of repute listed in ABDC, SCOPUS, Web of Sciences, UGC-Recognized, and peer-refereed journals. She has also published two edited books and four design patents granted by Intellectual Property India, Government of India. She also received recognition and appreciation for her significant contributions to research in the year 2024.

She has also presented her research work at more than 20 national and international conferences including AMA, PAN IIM, IIM Indore, IIT Delhi, Trier University, Germany. Dr. Ruchika also authored the book titled ‘Service Marketing’ in 2019. She has actively participated in more than 20 workshops and faculty development programs. Her dedication to teaching was acknowledged with the Best Teacher Award in 2016. Beyond academia, she also has a passion for poetry and has published works in literary magazines.

Professor Ruchika Sharma

Prof. (Dr.) Ruchika Sharma

MBA, Ph.D

ruchika.sharma@dsb.edu.in

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